by Mike Gospe | Apr 6, 2020 | Customer Advisory Boards, Home Page
Should you cancel your Customer Advisory Board meeting in 2020? How do we transition our Partner Advisory Council into a virtual program? In light of the Coronavirus, what is the right way to talk with our Advisory Board members? Is it bad form to reach out now? These...
by Mike Gospe | Feb 21, 2020 | Customer Advisory Boards, Home Page
This week a customer insights manager posted a really good question on my CAB Resource Center: Is there an industry preference on who should own a CAB Program? The answer is not always obvious nor uniform. Let me explain. As I write this, I am working with seven...
by Janet Gregory | Feb 7, 2020 | Business insight, GOOF, Home Page
Get out of the office (GOOF) for new business insights. Working harder, smarter, and longer hours is not always the solution to business problems. I find that getting out of the office helps me to see things from a fresh perspective. Unexpected parallels and...
by Mike Gospe | Sep 20, 2019 | Customer Advisory Boards, Home Page
Prepping for your upcoming Customer Advisory Board (CAB) meeting? Read these three articles to execute a world-class CAB meeting. Tips to execute your best CAB meeting 1) Advice for creating content for your CAB meeting The “less is more” rule applies...
by Karyn Holl | Mar 7, 2019 | Customer Success, Home Page
No one likes to be dumped. Whether by a partner or a customer, when the other party leaves you have unanswered questions and doubts. When customers churn, you need to understand and act on what went wrong in order to manage your business. For SaaS companies, even a...
by Mike Gospe | Feb 20, 2016 | Customer Advisory Boards, Home Page
Some people believe that facilitating a meeting is easy. It is not. In truth, it is easy to be a poor facilitator. Here are a few of the qualities that separate an effective facilitator from a bad one. 1) An unbiased perspective: There is nothing worse than a biased...