by Janet Gregory | Feb 7, 2020 | Business insight, GOOF, Home Page
Get out of the office (GOOF) for new business insights. Working harder, smarter, and longer hours is not always the solution to business problems. I find that getting out of the office helps me to see things from a fresh perspective. Unexpected parallels and...
by Mike Gospe | Jan 23, 2018 | Customer Advisory Boards
Your Customer Advisory Board (CAB) is not an event. It’s a cross-functional initiative designed to drive innovation and outpace your competitors. As such, it must be treated as a strategic asset, not a tactical item to be checked off your to-do list. Here are 3...
by Janet Gregory | Jul 19, 2014 | Marketing
Starting up a business has its own unique set of rules. Starting up a business in Silicon Valley is different from anywhere else on the planet. Here I explore some specific difference between Europe and Silicon Valley start-ups based upon a variety of entrepreneurs...
by Janet Gregory | Oct 20, 2013 | Marketing
It’s a quandary. What to do with that new innovation or discovery? There are many choices. The question of publish or patent has thrown innovators into a quandary for years. Today the question also includes productize or perish. Many factors affect this...
by Janet Gregory | Apr 12, 2013 | Marketing
Week 4 was spent in Dakar, Senegal at the western most point of the continent of Africa. This week combined business and pleasure. Business included meetings with Institut Pan Africain de Strategies (IPS) and on the fun side was spending time with my husband who is...
