by Janet Gregory | May 22, 2014 | Marketing
Four Reasons to Create a Sales Playbook: Establish a consistent sales approach for repeatable success. Define sales best practices to ensure efficient selling. Align sales process with other customer-facing functions to strengthen customer relationships and long term...
by kickstartall | Apr 15, 2014 | Marketing
I recently completed a sales leadership coaching engagement for a global technology client. The client was keen on developing new approaches for his high performance sales teams, which focused on business led outcomes for their top strategic customers. Given a highly...
by Janet Gregory | Jan 29, 2014 | Marketing
Security is critically important trend in today’s market. In professional selling aligning selling efforts with key market trends, like security, is vital. Security is the degree of resistance to, or protection from, harm. It is important in every field, industry or...
by Janet Gregory | Oct 12, 2013 | Marketing
Step 1. Align expectations. Are your expectations and the customer expectations the same, aligned or are they different? Expectations need to be established, aligned and managed. They don’t necessarily need to be exactly the same but they need to align or...
by Janet Gregory | Sep 1, 2013 | Marketing
Looking for sales training? Here are some options. For individuals, there are great publicly available training programs that individuals can attend. For large companies, consider bringing the training in-house. For any size company, use a sales training...
