If you are gearing up to host your next Customer Advisory Board (CAB) meeting, or perhaps you’re tasked with building your first CAB program, we invite you to check out our CAB Masterclass. Registration for our May series is now open: May 4, 11, & 18, 8:00 – 10:00 am PACIFIC.

A successful CAB program results in more satisfied customers, energized employees, higher solution adoption, and increased customer lifetime value.

Join us for a practical, hands-on, live online workshop series for designing and executing your best CAB strategy. This unique Masterclass offers you a front row seat and tailored guidance from Mike Gospe, CAB strategist. In a series of intimate and interactive sessions, we will focus on strategies for collecting wisdom and meaningful guidance from your best customers. CABs are incredibly important for maintaining your leadership position and staying relevant in an ever-changing world. Companies use their CABs to:

  • Grow customer lifetime value with your CAB members
  • Discover new revenue streams for evolving/unmet customer needs
  • Make better business decisions by leveraging insights and advice from your best customers
  • Validate your company vision to sync with market needs
  • Strengthen relationships
  • Outpace your competitors by listening

Meet your instructor

For more than 20 years, Mike Gospe has planned and facilitated 200+ CAB meetings globally. From start-ups to Fortune 500 companies, he has guided leader teams to design and execute successful CAB programs to achieve desired business outcomes. His broad experience spans many industries including technology, medical devices, hospitality, energy, financial services, and more. Mike leads KickStart Alliance‘s CAB practice.

Mike’s course exceeded my expectations! His 1:1 approach provided relevant action-oriented coaching and a ton of resources. — Tricia, CAB Manager, Absolutenet

Get the full details.

Download the syllabus.

Register today. Seats are limited.