by Janet Gregory | Feb 7, 2020 | Business insight, GOOF, Home Page
Get out of the office (GOOF) for new business insights. Working harder, smarter, and longer hours is not always the solution to business problems. I find that getting out of the office helps me to see things from a fresh perspective. Unexpected parallels and...
by Mike Gospe | Feb 22, 2016 | Marketing, Strategy
The entrepreneur spirit is alive and well. To assist you in “kickstarting” your startup or re-start, here are seven critical factors (CSFs) that successful businesses have embraced. 1. Be realistic about your business objectives Passionate leaders command...
by Mike Gospe | Oct 2, 2014 | Marketing
Entrepreneurs and start-up executives continue to struggle with the best way to present their company to venture capitalists and their target customers. Especially for early stage companies, their personal and professional credibility are on the line. Unfortunately,...
by Janet Gregory | Jul 19, 2014 | Marketing
Starting up a business has its own unique set of rules. Starting up a business in Silicon Valley is different from anywhere else on the planet. Here I explore some specific difference between Europe and Silicon Valley start-ups based upon a variety of entrepreneurs...
by Janet Gregory | Jul 11, 2014 | Marketing
Doing business in Silicon Valley is different from other places in the US and around the world. To be successful in Silicon Valley in sales, marketing, business development or just about any functional area of expertise you must embrace a combination of collaboration,...